Since the fall of 2019, we've noticed the upward trend in ammunition demand. With the arrival of COVID-19 and intermittent civil unrest, that upward trend has turned into an upward spike. We have increased our production drastically, adding a second shift and running every piece of equipment full throttle day in and day out.
We are doing our best to make everything available to you as quickly as we can.
Our customer service staff fields hundreds of calls, emails, Facebook and Instagram messages and even hand-written letters every week. Most are wondering when their favorite caliber will be back in stock, but there are a few that are downright angry that we don't have inventory.
If you closely watch the industry, you'll notice one glaring difference between us and "them". Where many ammunition companies are doubling or tripling their prices to meet the demand, we've held strong where we can. We did see increases on components and had to make very small adjustments on our pricing, but they were relative to the increases passed to us. Now, we could retain inventory by choosing to charge you $0.55+++ on target 9mm, but....why?
If you've been doing business with us for any length of time, we hope it has become clear to you how much we value our customers. We choose to provide our ammo at a fair price to you and if that means we run out regularly, than so be it. We are not going to compromise our values.
So, if your range buddy is likely the guy that sends the Nasty-grams about our inventory, please pass this on. In the meantime, we'll keep working and get the products you need back in stock as quickly as possible.
As always, we are grateful for your business!